Tablet research - Tablet special Buzz coming soon in early July

A quick post to alert you to the July edition of Harris Buzz. This will be a free report to download and I'll post a link on this blog for you to download.

The July edition of Harris Buzz is a bit of a tablet special. We have reprises of all the major competitors to iPad and iPad 2, both of which we covered in previous editions of Buzz and you can download any of the previous reports here.

In the July Buzz edition we will be looking at:

LA Noire video game

Portal 2 video game

Fable III video game

HTC Flyer tablet device

Motorola Xoom tablet device

Blackberry Playbook tablet device

Samsung Galaxy Tab tablet device

Nintendo 3DS

Orange/Barclaycard launch “pay-with-mobile” Quick Tap payment service

Twitter users warned over super-injunction infringements

Apple announce iCloud music streaming and online media storage service

Nintendo unveil new “Wii U” console (follow-up to Wii)

Sony unveil new “Playstation Vita” handheld gaming device (follow-up to PSP)

The report should be available to download for free next week.

Get in touch if you have any queries - my contact details are on the right-hand pane.

iPad research, tablet research, portable devices - share the barcode

Share the barcode to the new infographic of our consumer research into iPads, tablets, smartphones and other portable devices (and click here for the full report).

Device research, entertainment research - June Harris Buzz report out now

Time for another Harris Buzz report. Harris Buzz measures the buzz for the latest devices, launches and news in entertainment, media and technology.

We like free so the full report is available to download for, well, free - click here to download this report (pdf).

Interviewing for this edition was conducted in late May 2011, with a base of 1,344 respondents, weighted to be representative of national demographics, so it really is a view of the general public.

In this edition we look at the general public's buzz for:

• 3D TV sets

• Blinkbox (online video-on-demand service)

• Firefox 4 web browser launched

• Google launch Chromebook laptops

• Google launch cloud-based music service

• Internet Explorer 9 (IE9) web browser launched

• iPhone/iPad secretly tracking owner’s location

• Microsoft buy internet phone firm Skype

• Nokia E7 smartphone

• Sony Playstation online accounts hacked

• Star Wars films on Blu-ray announced for September launch

• Vevo (online music video service) launched

• Wii 2 (follow-up to Wii console) announced (pre-E3)

Please note that the "Wii 2" news is not the official E3 announcement, but the announcement a week or so earlier that they would showcase their follow-up console, unveiled as "Wii U", at E3. We'll be looking at the buzz of Wii U in the upcoming Buzz in a couple of weeks time.

How do these new set of launches and news items fare against all the other items we've covered in Buzz? Let's first look at awareness and familiarity - shown below is the full ranking. Rows highlighted in pale green are those new items listed above.

-CLICK ON THE IMAGE BELOW FOR THE CLEAREST VIEW-

We see 3 in 4 UK respondents aware of the Sony network hack and we see a massive increase in the awareness of 3D TV sets, the latter I'll blog about in a separate post later.

We don't just cover awareness in Harris Buzz. Let's now look at discussion buzz, the degree to which people are talking about these launches and news stories.

-CLICK ON THE IMAGE BELOW FOR THE CLEAREST VIEW-

That's a lot of people taling about the Sony network hack! And we see momentum gaining too for 3D TV sets from our tracking from last year.

And finally, let's look at excitement levels.

-CLICK ON THE IMAGE BELOW FOR THE CLEAREST VIEW-

I'll be posting more about 3D TV later. For now, I hope you like the latest data from Harris Buzz.

If you want to know more, just get in touch. My contact details are on the right-hand pane.