The latest Harris Buzz report (the 5th edition) is now ready to download. Click here to download it (and all previous reports). They are all free to download in full.
In these reports you will see that iPad 2 and Freeview HD currently lead the consumer technologies that excite the British public.
Harris Buzz looks at the awareness and excitement of new releases and announcements in consumer technology, entertainment, media and telecoms.
In this post, I'm going to take you through the results from all five editions.
Firstly, let's look at the familiarity of everything we've covered to date in Buzz.
And here is the ranking from all five editions of Buzz for the level of excitement generated among the GB public online.
So, what do we see? Focusing on excitement levels generated, we see the awards ceremonies leading, fuelled by exceptionally strong awareness, and Freeview HD and iPad 2 leading the list of consumer technologies.
Click here to download the full reports because this is just a selection of the measures in Harris Buzz.
Contact me if you want to know more - details on right-hand pane.
In these reports you will see that iPad 2 and Freeview HD currently lead the consumer technologies that excite the British public.
Harris Buzz looks at the awareness and excitement of new releases and announcements in consumer technology, entertainment, media and telecoms.
In this post, I'm going to take you through the results from all five editions.
Firstly, let's look at the familiarity of everything we've covered to date in Buzz.
Click here to download the full reports because this is just a selection of the measures in Harris Buzz.
Contact me if you want to know more - details on right-hand pane.
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